A Fan’s Tribulation: Why Do You Love or Hate the Oakland Raiders?

March 11, 2010   ·   David Xaviel is the Real Mr. X   ·   Jump to comments

I must preface this article with a few seemingly unrelated points, but they accentuate the purpose of this article
This is a question that has been bubbling (or effervescing) in my mind for quite some time, especially after a derogatory blog from an "unbiased" reporter at ESPN named Jay Mariotti.
I have made quite a stink about ESPN ever since then, but not solely for that reason.  I had been hard-charging that ESPN has been selling the sizzle of racial bias (i.e. Pacman Jones) without selling the steak—to use a maxim from the sales industry.
 
Nada Nada Limonada
Simply put, that maxim means to sell what the product does, not what it is.  You can sell a car made from "40 bucks of steel" for $10,000, so long as the buyer wants the car badly enough.
Just as you can sell the "greatness" of a player (lemons) with arbitrary and manipulatable things such as statistics, which can be manipulated with PEDs and even...

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