Big Ten should innovate with expansion

March 6, 2010   ·     ·   Jump to comments

By now, you have read the litany of reasons why Texas would be foolish not to join the Big Ten .  Sure, it seems a little premature and the Big Ten has, in fact, stated that they are looking for recommendations regarding expansion over the next 12-18 months .  Commissioner Delaney recently discussed the league’s expansion agenda and Barry Alvarez said that the Longhorns are not on the list of initial candidates.  Despite the repudiations from Delaney and Alvarez regarding an imminent expansion, the topic has been a big topic of discussion at dinner tables in the Midwest ever since the Texas rumor was floated out there.
I am not terribly interested in discussing whether or not Texas should join, or how much money the new league would generate from television contracts.  We all know that Big Ten expansion is a money grab: add a 12th team (or perhaps more ), stage a conference championship game, and count the new piles of cash that flow in.  Alvarez is not shy about admitting...

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