Why Cam Newton’s New Shoe Contract Says More Than You Might Think

February 16, 2011   ·     ·   Jump to comments

With the way the sports world is today, nothing slips through the cracks. There are simply too many blogs, too many radio hosts, too many Around the Horn panelists and too many know-it-alls at the barber shop to ever let that happen.

Only, something happened on Monday afternoon that for once, I feel like not nearly enough people are talking about it. That’s when, according to a report by CNBC’s Darren Rovell, former Auburn quarterback Cam Newton signed the largest shoe contract for an incoming rookie in NFL history. While official terms weren’t disclosed, sources told Rovell that the deal was for over a million dollars a year.

No big deal, right? Who cares, right?

Well, I care.

You see, I spend the better part of the fall, every fall, defending the NCAA. Well, not “defending” them per se, since defending the NCAA would be nearly as bad as defending Bernie Madoff, Charlie Sheen or anyone who enjoys the show The Big Bang Theory. S...

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