San Francisco 49ers Changing Team Meeting Structure to Cater to Millennials

June 16, 2015   ·     ·   Jump to comments

Like the rest of us, athletes and their tendencies are products of the times.
We Instagram. They Instagram. We talk trash to strangers on Twitter. They dish out the mocking avatar just as quickly and effectively. 
The digital age is affecting how we find and consume information—young people, especially—and the San Francisco 49ers appear to be the first NFL team to begin structuring franchise operations to cater to players who grew up in the online age of instant information. 
The Wall Street Journal's Kevin Clark published a story Tuesday about new 49ers head coach Jim Tomsula and his staff's decision to begin altering team meetings in order to maximize their effectiveness for young players with shorter attention spans.
Clark writes that the team consulted with multiple groups of experts to develop a plan that would engage players with a penchant for zoning out and compulsive phone checking.
The 49ers coaching staff, led by new h...

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