The Wellington Mara Method: Will Staying Conservative Hurt the Giants?

June 9, 2010   ·   Dan Orlando   ·   Jump to comments

The bare essentials. Pomp and pageantry were never part of the Mara formula. Wellington, a firm believer that football should be the only attraction, never allowed the slightest garnish to decorate the New York Giants product.
It may be time for the Mara family to revise their stance. Forget the fireworks and the fog machines that welcome home teams at their respective stadiums around the league. Forget overblown halftime celebrations. Sparks flying from pyrotechnics don’t improve football teams. Sparks flying from a player do.
In 2002, the Giants ended a 10-year stretch of underachievement and anonymity. In an uncharacteristic move, New York selected the brash, showboating, yet bruising, and talented Jeremy Shockey.
Shockey sparked a Giants offense that was lackluster at best prior to his arrival. His Joe Namath-like interaction with the media and his on the field demeanor gave Giants fans something to get excited about on Sundays.
Shockey’s swagger des...

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